Motivational Theory and Ideas

Alignment of aims, purpose and values between staff, teams and organization is the most fundamental aspect of motivation. The better the alignment and personal association with organizational aims, the better the platform for motivation. Where people find it difficult to align and associate with the organizational aims, then most motivational ideas and activities will have a reduced level of success.

Motivation is a complex area. It's different for each person. Nudge theory is an example of a powerful change-management concept which emerged in the early 2000s. It's extremely helpful in understanding, teaching, and to a degree managing the ways that people's thinking and decisions are influenced by indirect factors, rather than direct pressure.

Motivational receptiveness and potential in everyone changes from day to day, from situation to situation. Get the alignment and values right, and motivational methods work better. Motivational methods of any sort will not work if people and organisation are not aligned. People are motivated towards something they can relate to and something they can believe in. Times have changed and people want more. You should view the following motivational methods and ideas as structures, activities as building blocks, to be used when you have a solid foundation in place. The foundation is a cohesive alignment of people's needs and values with the aims and purpose of the organization.

This section focusses on the various motivational theories and models described by leaders in business and management.

Motivational Theories and Models
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Herzberg's Two Factor Theory
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Maslow's Hierarchy of Needs
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Vroom's Expectancy Theory
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Theory X and Theory Y
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David's Mcclelland's Motivational Theory
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This section focusses on the application of the afore-mentioned motivational theories to improve performance within the workplace, at a team or an individual level.

Improving Performance through Motivation
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Motivation through Transactional and Transformational Leadership
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Setting Bonuses
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Nudge theory is a flexible and modern change-management concept for understanding of how people think, make decisions, and behave; helping people improve their thinking and decisions; managing change of all sorts and; identifying and modifying existing unhelpful influences on people.

Nudge theory was named and popularized by the 2008 book, 'Nudge: Improving Decisions About Health, Wealth, and Happiness', written by American academics Richard H Thaler and Cass R Sunstein. The book is based strongly on the Nobel prize-winning work of the Israeli-American Daniel Kahneman and Amos Tversky. Nudge theory is a highly innovative, effective model for change-management.

This topic focusses on the engagement of employees with the goals at hand, and how to keep individuals motivated and working towards a single target.
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This article provides a structure and tips for creating an employee motivation survey questionnaire to help you develop your own tools for exploration of employee motivators.

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Albert Humphrey (1926-2005) was a leading expert in the field of corporate strategic planning and strategy realisation. TAM® is a step by step formatted precise method which facilitates and enables any group - for example, a team, council, committee, or board of directors, working together - to produce and achieve a plan to accomplish a specific result, in a specific time, to a specific budget.

This section contains the end of course quiz - a test of the progress you have achieved throughout this topic.